Levi's makes its jean with a number of different factors in mind. It takes a look at how they want to feel in their jeans and the things that people do in their jeans. Levi's knows that all people have different needs when it comes to their jeans and that they want jeans that they can feel comfortable in. This sense of understanding what people want out of their jeans is something that has helped this company to be popular in the world of jeans.
Only the most durable types of materials can be used with jeans in mind. All of the cotton materials that are used for these jeans are harvested by this company and prepared with basic features without the use of too many chemical materials, so the cotton will be fresh and more durable while feeling natural to all people.
Susan - CEO
